Executive-friendly soundtrack-licensing pusher

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A couple of weeks ago ad execs and music supervisors for TV and film got a super-deluxe treat from the music publishing house Primary Wave. The company recently acquired the rights to a chunk of Nirvana's back catalog and to mark the occasion—and to tempt their way into some soundtrack cash—made up a one-of-a-kind five-disc set of Nirvana tracks and covers of Nirvana songs by other artists, packaged in a fancy-ass wooden heart-shaped box lined with grunge-y plaid. Only 500 were produced, and none were made available to the general public. In fact, the one set (64/500) that made its way onto eBay has been pulled from auction, which makes the set officially only available to rich suit types in the sell-out industry. My irony circuits are completely fried.

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