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Though tacky and dumb, the video's kind of the perfect metaphor for what the American economy is all about these days: the branding and promoting of things that don't actually exist, at least not in the physical world.
Though the money's not there and it's just a big hole in the ground, the Spire isn't actually dead-dead. It lives on as an idea—a subject for students of architecture and urban planning to write papers about, and for snapshot-taking tourists to lament, and for the Beanie Babies guy to curse for a good long while, because it's not like he can live in a hole in the ground. No spectacular views from that vantage point. Beanie Babies guy and other optimists who bought condos in the Spire will now have to go apartment hunting again, which is a time-consuming and annoying process. My heart goes out to them—I hope they'll be OK.
In addition to living on through the process of legacy-building—which, come to think of it, can be a lot cheaper than bricks-and-mortar building—the Spire will always live on the Internet, as long as the Internet always exists (it will). It has a Facebook page (no updates in two years, though) and a Photobucket, and a Wikipedia page. Given that America's economy is now based solely upon Facebook status messages, tweets, and high-fructose coffee drinks, instead of jobs, tangible goods, or hard cash, this isn't the worst outcome.