What will they think of next? Wood ties, of course | Bleader

What will they think of next? Wood ties, of course



  • Wood Thumb
While puttering around the many nooks of the Pulaski Field House during the Renegade Craft Fair Holiday Market a couple of weekends ago, a friend and I happened upon what looked like the Peanuts "Psychiatric Help" booth. But upon closer observation, it was actually just some dudes from San Francisco selling wood ties. Wait, what? Wood ties? I remember doing a double take and thinking to myself, "Well, that makes no sense whatsoever, what the hell good is a wood tie?"

But the brains behind Wood Thumb had to have figured, if nothing else, a wood tie would at least strike up conversation and be fun to wear. Built by hand from a single piece of reclaimed wood, each tie is finished with natural linseed oil and has an elastic band that runs through the tie and around the neck, which allows it to be dressed up or dressed down. The start-up promotes the tie as wearable in any setting, with customers outfitting wedding parties in wood ties and "guys who wouldn't normally be caught dead in a tie wearing them out with a t-shirt and jacket." And yes, they've been selling.

Begun just around a year ago when David Steinrueck crafted a tie as a Christmas present for his brother, Wood Thumb is now a full-time job for him and ten other employees. Though the company doesn't have a storefront at the moment, it does hope to open a shop "where people can come in and pick out the tie that's just right for them, especially as we look to expand our range of products." For now, you can purchase the wood ties for 34 bucks apiece through the store on Wood Thumb's website and directly from its Facebook page.

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"Unquenchable," by Kate Schmidt

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